, where Aaron opened a jewellery shop. In 1911, two years after Aaron’s death, his business was sold to Henry Birks and Sons Limited [see Henry
Macdonald*, William Massey Birks (son of Henry Birks), and a host of others continued their interest in the
Birks’s four-storey store and office, built in 1892–94 on Phillips square in what would soon become the city’s new retail district. Not surprisingly, its design borrowed heavily from that of
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